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Smiggle
Visit SmiggleSmiggle sells colourful school, stationery and gift products, from backpacks and pencil cases to lunchboxes, drink bottles and toys. Shop its UK website or visit a store, with licensed character collections among the ranges.


- Founded
- Since 2003
- Headquarters
- London, United Kingdom
- Company reg. no.
- 06720710
- Physical Store
- Yes
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About Smiggle
Smiggle began in Melbourne, Australia, in 2003 and joined the Just Group in 2007. The brand is now part of Premier Retail and designs its products in Melbourne. Its UK range brings together backpacks, pencil cases, lunchboxes, drink bottles, notebooks and writing tools, alongside toys and gifts. Licensed collections add characters such as Pokémon, Minecraft and Harry Potter to school and leisure essentials.
Purchases from the UK website are contracted with Smiggle UK Limited, an active company incorporated in October 2008. Its UK head office is in London, distinct from its registered office. Customers can browse online or visit UK shops. Check product details, delivery options and the refund policy before ordering, especially the different in-store rules for PayPal, Klarna and Clearpay purchases.
Contact information
Registered address
10 John Street London, WC1N 2EB
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What does Smiggle sell?
Its range covers backpacks, pencil cases, lunchboxes, drink bottles, notebooks and writing tools, plus toys and gifts. Character collaborations include Pokémon, Minecraft, Harry Potter and Hot Wheels.
Does Smiggle have physical stores in the UK?
Yes. Smiggle operates UK shops as well as its website. Use the official store finder to check your nearest location and its opening hours before travelling, rather than relying on old listings.
How long does standard UK delivery take?
The UK delivery page lists standard shipping at £4.99 with a 3–7 business-day estimate. Orders are tracked through Evri, and sale or promotional periods can extend the published delivery times.
Is express delivery available?
UK express delivery is listed at £5.99 with a 1–3 business-day estimate. The processing cut-off is 2pm on business days; later, weekend and public-holiday orders are processed the next business day.
What is Smiggle’s change-of-mind returns policy?
Return items within 30 days of receiving them with the original receipt. They must be in their original condition, with packaging, labels and hygiene seals; consumer-law rights remain separate.
Are postal returns free?
No. The published UK policy says the sender pays return postage. Keep proof of posting and the required order details; responsibility stays with you until Smiggle receives the returned goods.
Can PayPal, Klarna or Clearpay orders be refunded in store?
These online purchases cannot be refunded in store: post them to the online returns address for a refund. A store can offer an alternative item or gift card under the published exchange policy.
What if an online item is faulty or damaged?
The help centre allows an exchange or replacement in a Smiggle shop, excluding concessions. For a postal return, contact support with your order number and clear images showing the fault or damage.
How can I contact Smiggle customer support?
Call the UK team on 0800 876 6393, or +44 161 386 6334 from abroad. The official contact page also publishes [email protected] and an enquiry form for online-order help.
Do I need an account to order online?
No. The Terms of Use allow checkout as a guest or through an account. Enter accurate delivery details and check your confirmation; the order acknowledgement is not acceptance of the order.














































